Today’s message is especially dedicated to the great Rob Polishook, performance coach and founder of Inside the Zone.

Trust is key ingredient in any relationship, whether it’s on a sports team, a business team or a relationship team. I know when I coach tennis players and when I coach people in mental toughness, trust is the key. Nobody can do it on their own – and trust is essential to success. Let me tell you a story…


Once upon a time, Fire, Water and Trust were walking in the woods.

They started planning what they would do if they got separated.

Fire said, “Look for the smoke – that’s where I’ll be.”

Water said, “Look for the green grass and flowers – that’s where I’ll be.”

Trust said, “You’d better not lose me because if you do – you might never get me back again.”


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